17.12.2013 in Expolanka, Latest by admin 0

Expolanka wins awards galore

Howard Schultz, the charismatic founder and CEO of Starbucks once said, “In this ever-changing society, the most powerful and enduring brands are built from the heart. They are real and sustainable. Their foundations are stronger because they are built with the strength of the human spirit, not an ad campaign. The companies that last are [...]

17.09.2013 in Expolanka, Latest by admin 0

Out of the box and onto the gold

Everyone knows how to read an annual report. You skip the glossy pages which feature smiling employees and the bland prose which heap praise upon praise on the top management. In fact, experienced readers will turn to the rows of numbers in the back and start with the footnotes. Preparing an engaging and compelling annual [...]