17.12.2012 in Group Companies by admin 0

Mo Fruit – Ask for More

mo-fruit

 

Sri Lanka is a land of contrasts. The country’s diverse climate, which varies from arid to salubrious, gives our soil the variety and the rich moisture to produce fruits and vegetables that are sought after items throughout the world. In fact, visitors to Sri Lanka have the opportunity of encountering fruits and vegetables that they have never seen or tasted before.

For more than 30 years, Expolanka Limited has been the foremost exporter of Sri Lanka’s fresh fruits and vegetables. Incorporated in 1978, the company was later able to expand into the export of fresh and desiccated coconuts. Today the company has a presence in the markets of the Middle East, the Mediterranean, Africa, Australia, Europe and the United Kingdom.

In 2008, Expolanka Limited added a new milestone to its corporate career by venturing into the manufacture of dehydrated fruits, fruit juices and ready to eat food products. The company used the tagline ‘Ask for More’ and named this newest brand, ‘Mo Fruit’.

Mo Fruit specializes in producing a range of organic dried fruits such as pineapple, mango, papaya and banana. The health benefits of organic dried fruits are immense. They are loaded with vitamins and nutrients and are free from additives commonly found in non-organic dried fruits. Organic fruits are also free from added sulfites. Moreover, dried organic fruits make a quick, healthy snack at work and school, one that’s easier to pack and consume than whole fresh fruit.

Another organic range which comes under the Mo Fruit brand is the production of canned/ bottled organic fruit chunks. The exotic tastes of Sri Lankan fruits are made available in the form of fruit chunks in juice. The fruits are preserved in pineapple juice and are free from any added preservatives and flavours. This makes the product healthier and makes it unique when compared to other products in the market. The company takes special care in the manufacturing process to preserve the natural goodness of the fruits while enhancing their delicious taste.

After years of experience and research, Expolanka Limited began the production and marketing of fresh fruit juices under the Mo Fruit brand in 2010. At first Expolanka Limited introduced the juices to the local market and within a few months they were selling like hot cakes. One of the unique aspects of these juices is the manufacturing process which ensures the preservation of the natural goodness of the fruits while employing the highest standards in quality control. The range of juices is a true delight and has a rich source of many nutrients and minerals.

Mo Fruit’s range of flavours include:

  • Mango
  • Mix Fruit
  • Wood-apple
  • Passion Fruit
  • Lime
  • Ginger & Lime

 

These flavours come in 200ml, 500ml & 1litre bottles.

Four years is a short time to assess the success of a brand. However, the feedback that Expolanka limited is receiving regarding Mo Fruit is more than satisfactory. With Mo Fruits, Expolanka limited has successfully created a food product that is healthy as well as delicious. In fact, ‘Mo Fruit’ lives up to its name and a person savouring a Mo Fruit product is left yearning for more.

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